The Royal Parks Foundation are responsible for the up-keep, preservation and conservation of the eight Royal Parks. Our brief is to create awareness for the Foundation and the sterling work they do keeping the parks so beautiful and enjoyable for Londoners.
A cross-track London Underground poster we created for the Foundation, comparing the lives of comuters and squirrels, was the runner up in the CBS Long Copy Challenge in 2010. We have also just completed a viral ad which was shot and edited in-house.
The ad aims to recruit runners to join Team Squirrel and run in the Royal Parks Foundation Half Marathon to raise sponsorship for the foundation. The sponsorship raised this year will help in building a new children's education centre in the heart of Hyde Park.
Royal Parks Foundation 'Team Squirrel' viral video (1 minute 15 seconds)
